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Website: http://www.adroitdigital.com/

Owned By: MediaMath

In Their Own Words

"Like a DMP – only better. Our Data Co-op approach to intelligence gathering and Pixel-Free technology provide a unique way to collect, segment, and model audience data – a real edge in a data-driven world. More liberated than a Trading Desk. We’re agency-independent, so you can access our experienced services team directly or on behalf of your agency."

Industry affiliations

What does this company do?

Data Management Platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.

Demand Side Platform
Technology provider that enables advertisers to buy ad inventory from multiple ad exchanges utilizing multiple data suppliers and auction-based bidding.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Cookie Data , Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data

Pseudonymous: Device ID (EU PII)

Data Sharing
Data is not shared with 3rd parties.

Data Retention
2-3 Years

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy policy

Privacy policy: http://www.adroitdigital.com/pdf/Adroit_Digital_Advertiser_Terms_and_Conditions.pdf

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