Owned By: AOL
In Their Own Words
Price floor optimization helps publishers realize the full value of each impression, in real-time. AlephD algorithms evaluate the value of every single user, assessing the optimal floor. Dynamic price floors automate the optimization process, freeing time for yield teams to focus on more strategic analysis.
Web site operator that sells and displays ads.
Anonymous: Cookie Data , Details Undisclosed
Pseudonymous: IP Address (EU PII), Device ID (EU PII)
PII: Email Address, Login, EU- IP Address, EU- Unique Device ID
Data is shared with 3rd parties (specifics undisclosed).
Analytics/Measurement, Content Customization, Optimization
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AlephD142, rue de Rivoli
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