Website: http://advertising.aol.com/
About Us: http://advertising.aol.com/about-us
Owned By: AOL
In Their Own Words
"AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere. Our industry-leading network, Advertising.com, helps advertisers reach highly-targeted audiences at scale, and helps publishers maximize revenue."
Ad network
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Ad server
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
Demand side platform
Technology provider that enables advertisers to buy ad inventory from multiple ad exchanges utilizing multiple data suppliers and auction-based bidding.
Mobile
Provider of advertising services to wireless devices (phones, tables, etc.), typically through mobile web browsers or mobile applications.
Data Collected
Anonymous:
Browser Information, Date/Time, Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data , Page Views
Pseudonymous:
IP Address (EU PII)
Data Sharing
Anonymous data is shared with 3rd parties.
Data Retention
2-3 Years
Data Use
Ad Serving,
Ad Targeting,
Analytics Measurement,
This company provides a cookie based opt-out through an Ad Industry Web site. Online behavioral cookies are replaced with "opt-out cookies" from trade associations like NAI (Network Advertising Initiative) or DAA (Digital Advertising Alliance) for their members. It does not delete or replace individual cookies used for other kinds of advertising purposes, such as aggregate reporting or ad serving. Opting out means you may continue to receive ads from these entities but not tailored via your web surfing preference and usage. Opting-out must be renewed in the event you delete the "opt-out cookie" from your browser, buy a new computer, or change Web browsers. The NAI & DAA supports a policy that all company members implement aminimum of 5 year opt-out cookie duration.
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Consumer Advocacy & Privacy
AOL Inc.
Privacy policy: http://advertising.aol.com/privacy/aol-advertising
Serving domain(s): an.tacoda.net, an.secure.tacoda.net, tacoda.net
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The data on this page has been collected by Evidon, an independent information and service provider. This page is not supplied, sponsored or endorsed by the subject company.