Owned By: Hewlett-Packard
In Their Own Words
"Autonomy, an HP company, is a...software company that helps organizations all over the world understand the meaning in information...Autonomy's unique meaning-based technology is able to make sense of and process unstructured, 'human information,' and draw real business value from that meaning."
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.
Service or platform providing solutions toward SEO/SEM or website performance, including B2B personalization and search platforms.
Anonymous: Browser Information, Date/Time, Demographic Data, Page Views
Pseudonymous: IP Address (EU PII), Clickstream Data, Device ID (EU PII)
PII: PII Collected via 3rd Parties
Data is not shared with 3rd parties.
Analytics/Measurement, Content Customization, Optimization
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