In Their Own Words
"BDEX Value Proposition BDEX (Big Data Exchange) is the first and only real-time data marketplace and a revolutionary shift in the world of Big Data. With BDEX you get instant access to consumer activity only seconds after it has transpired, not days, weeks or months. Imagine having the ability to target your consumers as they browse and shop on your website. Imagine the power of understanding your customers and what they are looking for at that very instant. Utilizing relevant data only seconds or minutes old. Data about that exact customer, not a profile or a statistical model! BDEX’s revolutionary real-time marketplace technology makes this possible. Enabling limitless data-sellers to offer their data for purchase to the exact data-buyers seeking that critical information. Right when they need it. In real-time. The power to capture consumers as they are ready to buy!"
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.
Anonymous: Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data , Page Views
Pseudonymous: IP Address (EU PII), Search History, Location Based Data, Clickstream Data
Data is shared with 3rd parties (specifics undisclosed).
Ad Serving, Analytics/Measurement
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BDEX, LLCSeatle, WA,
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