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Website: http://www.bluecore.com/

About Us: http://www.bluecore.com/who-we-are/

In Their Own Words

Bluecore is the leading Decisioning Platform for Commerce, powering unique interactions by unifying customer and catalog data. At Bluecore, we are empowering the world’s top retail marketing organizations to take meaningful, immediate action on data through the creation of highly targeted audiences for multi-channel use. Backed by FirstMark Capital and Georgian Partners, Bluecore is one of the country's fastest growing SaaS start-ups and works with more than 225 of the world's top retailers, representing more than 400 high-end apparel, electronics, automotive and other consumer brands.

Industry affiliations

None

What does this company do?

Data Management Platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Page Views

Pseudonymous: IP Address (EU PII), Location Based Data, Device ID (EU PII)

PII: Email Address, PII Collected via 3rd Parties, EU- IP Address, EU- Unique Device ID , Personally Identifiable Information (details undisclosed)

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention
Undisclosed

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

Privacy policy

Privacy policy: http://www.bluecore.com/privacy-policy/

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