About Us: http://www.bridgetrack.com/about-us.html
Owned By: Sapient
In Their Own Words
"BridgeTrack is a leading provider of digital marketing solutions. Our mission is to provide marketers with the ability to manage and optimize campaigns and communication strategies across multiple online channels simultaneously, and view results in real time."
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.
Anonymous: Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data , Page Views
Pseudonymous: IP Address, Clickstream Data
PII: PII Collected via 3rd Parties, EU- IP Address
Anonymous data is shared with 3rd parties.
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization
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