Help us update this company profile »
About BrightRoll

Website: https://brightroll.com/

About Us: https://policies.yahoo.com/us/en/yahoo/privacy/adinfo/

Owned By: Yahoo!

BrightRoll is a video advertising network that helps major brands and agencies execute targeted and scalable video ad campaigns across the industry's leading publishers. These campaigns include proprietary campaign execution, inventory management and advertising delivery. The BrightRoll Exchange (BRX) is a self-service online video ad-buying platform that provides buyers with efficient and transparent access to video inventory.

Industry affiliations

What does this company do?

Ad Exchange
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data , Page Views , Serving Domains

Pseudonymous: IP Address, Search History, Location Based Data, Device ID

PII: Name , Address, Phone Number, Email Address, Login, EU- IP Address, EU- Unique Device ID

Sensitive: Financial Information, Social Security Number/Tax ID

Data Sharing
PII data is shared with 3rd parties., Data is shared with 3rd parties (specifics undisclosed).

Data Retention
Undisclosed

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

Click here to opt out of BrightRoll »

Learn about the Ghostery browser extension that can help protect your privacy settings.

Privacy contact

Privacy policy

Privacy policy: https://policies.yahoo.com/us/en/yahoo/privacy/index.htm

Opt-out cookies

When you opt out of being tracked and/or targeted by this company, an "opt-out cookie" is set in your web browser. The details of this cookie are below. Click here for more information about what this means. *

Browser cookies

Flash cookies/LSOs

No LSO usage.


The data on this page has been collected by Ghostery Enterprise, an independent information and service provider. This page is not supplied, sponsored or endorsed by the subject company.