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Website: https://brightroll.com/

About Us: https://policies.yahoo.com/us/en/yahoo/privacy/adinfo/

Owned By: Yahoo!

BrightRoll is a video advertising network that helps major brands and agencies execute targeted and scalable video ad campaigns across the industry's leading publishers. These campaigns include proprietary campaign execution, inventory management and advertising delivery. The BrightRoll Exchange (BRX) is a self-service online video ad-buying platform that provides buyers with efficient and transparent access to video inventory.

Industry affiliations

What does this company do?

Ad Exchange
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data , Page Views , Serving Domains

Pseudonymous: IP Address, Search History, Location Based Data, Device ID

PII: Name , Address, Phone Number, Email Address, Login, EU- IP Address, EU- Unique Device ID

Sensitive: Financial Information, Social Security Number/Tax ID

Data Sharing
PII data is shared with 3rd parties., Data is shared with 3rd parties (specifics undisclosed).

Data Retention
Undisclosed

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

• BrightRoll, Inc.
  Attn: Privacy Officer

  343 Sansome Street
  Suite 600
  San Francisco, CA, 94104
  
  
• Phone: (415) 677-9222
• Email: privacy@brightroll.com
• Privacy contact URL: https://brightroll.com/contact

Privacy policy

Privacy policy: https://policies.yahoo.com/us/en/yahoo/privacy/index.htm

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Browser cookies

• Name: AO
• Path: /
• Content: o=1&t=5783661f
• Expiration date: 2036-07-11 01:41:13

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No LSO usage.

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