In Their Own Words
"Since 2008, CampaignGrid has been at the forefront of digital advertising and is changing how political and public affairs campaigns target their audiences. We were the first to combine big data with a world-class ad-buying platform to deliver data-driven online advertising for political and public affairs campaigns, and hold the only U.S. patent for our voter-targeting technology. CampaignGrid currently has three offices and a growing team of 50+ digital strategists, data scientists and account managers. We power digital campaigns throughout North America, Europe, and Asia. "
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Technology provider enabling advertisers to target an advertisement to a user that has visited their website or interacted with a different advertisement in the past.
Anonymous: Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Internet Service Provider, Page Views
Pseudonymous: IP Address (EU PII)
PII: Personally Identifiable Information (details undisclosed)
Aggregate data is shared with 3rd parties.
Ad Serving, Ad Targeting, Analytics/Measurement
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