About Us: https://www.citrix.com/about/
In Their Own Words
"Software-defined Application Delivery Platform Built for today’s modern distributed applications and the dynamic cloud, datacenter, and CDN infrastructure they’re built on, the Cedexis SaaS platform provides automated, predictive, and cost-optimal routing of your apps, video, and web content. All powered by real-time data from the world’s largest app experience community."
Platform or technology providing Software-as-a-Service, cloud hosting, data storage and/or content management capabilities; including CDNs, website builders and content streaming resources.
Data Management Platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.
Anonymous: Analytics, Browser Information, Cookie Data , Date/Time, Page Views
Pseudonymous: IP Address (EU PII), Device ID (EU PII)
PII: Name , Phone Number, Email Address, Login, EU- IP Address, EU- Unique Device ID
Sensitive: Financial Information
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.
Analytics/Measurement, Content Customization, Optimization
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