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Website: http://www.collective.com

About Us: http://www.collective.com/about

In Their Own Words

"Collective provides comprehensive display advertising solutions for advertisers and publishers. Our AMP Data and Media Management platform leverages the most trusted 3rd party data, proprietary audience modeling and ad effectiveness metrics to simplify audience buying and selling across display, video and social media."

Industry affiliations

What does this company do?

Ad network
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.

Data aggregator/supplier
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.

Data management platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Date/Time, Interaction Data , Page Views , Serving Domains

Pseudonymous: IP Address (EU PII)

Data Sharing
Undisclosed

Data Retention
Undisclosed

Data Use
Ad Serving, Ad Targeting, Analytics Measurement, Optimization,

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

Privacy policy

Privacy policy: http://collective.com/about-us/privacy-policy/

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