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Website: http://www.gamut.media/

About Us: http://www.gamut.media/who-we-are/about-us/

In Their Own Words

Gamut serves publishers and agencies, programmatically and direct — by aligning planning, research, inventory, and execution into a single Smart Service™ offering. At Gamut, we identify areas of our client’s business ripe for automation, and insert the best programmatic solution to complement and inform their entire strategy. And when a direct plan is most effective, our account planning and operations teams use their experience and relationships to execute with optimal effectiveness. It is our goal to streamline the transaction process and make the buying and selling of digital media easier and more effective.

Industry affiliations

What does this company do?

Ad Exchange
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.

Ad Server
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.

Supply Side Platform
Technology provider that helps publishers sell ad space through multiple networks and/or exchanges and optimize ad revenue.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Interaction Data , Page Views , Serving Domains

Pseudonymous: IP Address (EU PII), Search History, Location Based Data, Clickstream Data, Device ID (EU PII)

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.

Data Retention
0-3 Months

Data Use
Ad Targeting

Your choices

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Privacy policy

Privacy policy: http://www.gamut.media/privacy-policy/

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