Owned By: AlmondNet Group
In Their Own Words
"Datonics is the Internet’s leading aggregator and distributor of highly granular and proprietary behavioral purchase intent, life-stage and demographic data. Datonics’ 300+ pre-packaged segments and unlimited number of custom keyword-based segments facilitate the delivery of highly-relevant, privacy-sensitive ads to online consumers."
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
Anonymous: Ad Views, Demographic Data, Page Views , Serving Domains
Pseudonymous: IP Address, Search History
PII: Name , Address, Phone Number, Email Address
Anonymous data is shared with 3rd parties.
Ad Serving, Ad Targeting, Analytics/Measurement
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