In Their Own Words
"Since its foundation in 2004, Dedicated Media, formerly known as Dedicated Marketing Solutions, has become a leader in US online media sales, offering advertisers premium placements on a combination of tier one publishers, exclusive properties and proprietary web destinations."
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.
Anonymous: Ad Views, Date/Time, Demographic Data, Interaction Data , Page Views
Pseudonymous: IP Address (EU PII)
PII: PII Collected via 3rd Parties
Anonymous data is shared with 3rd parties.
Ad Serving, Ad Targeting
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