About Us: http://www.defymedia.com/about-us/
In Their Own Words
"The world’s top brands partner with DEFY to build immersive advertising solutions that deliver unparalleled access to this influential audience. With uniquely integrated capabilities in content development, studio production, distribution and promotion, DEFY Media is built for content delivery in the digital age."
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Provider of advertising services in the form of recorded content or live stream broadcasted through web browsers or televised channels.
Anonymous: Browser Information, Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Page Views
Pseudonymous: IP Address (EU PII), Search History, Location Based Data, Clickstream Data, Device ID (EU PII)
PII: Name , Address, Phone Number, Email Address, Login
Data is shared with 3rd parties (specifics undisclosed).
Analytics/Measurement, Content Customization
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