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Website: http://www.google.com/doubleclick/

Owned By: Google

In Their Own Words

"Google's DoubleClick products provide ad management and ad serving solutions to companies that buy, create or sell online advertising."

Industry affiliations

What does this company do?

Ad Exchange
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.

Ad Server
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Page Views , Serving Domains

Pseudonymous: IP Address (EU PII), Search History, Location Based Data, Device ID (EU PII)

PII: Phone Number

Data Sharing
Anonymous data is shared with 3rd parties.

Data Retention
Undisclosed

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

Privacy policy

Privacy policy: http://www.google.com/intl/en/policies/privacy/

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