Website: http://www.dynamiclogic.com/
About Us: http://www.dynamiclogic.com/home/about-us
Owned By: Millward Brown
In Their Own Words
"Our technological innovations have enabled integration between brand and behavioral data, allowing connections between consumer attitudes, online behaviors, online and offline sales, brand tracking, consumer sentiment and more...We offer the most trusted and thorough suite of solutions for optimizing brand, marketing and media performance. We integrate information across all digital and non-digital media."
Analytics provider
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness.
Optimizer
Provider of analytics technology and services enabling advertisers and publishers to optimize advertising campaigns and/or websites against a multitude of performance metrics.
Research provider
Technology provider or service that collects and analyzes ad campaign and/or website data to inform marketing strategy.
Data Collected
Anonymous:
Browser Information, Date/Time, Page Views
Pseudonymous:
IP Address (EU PII)
Data Sharing
Anonymous data is shared with 3rd parties.
Data Retention
Undisclosed
Data Use
Analytics Measurement,
Optimization,
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Dynamic Logic
11 Madison AvenuePrivacy policy: http://www.dynamiclogic.com/footer/terms-and-conditions
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