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Website: http://www.experian.com/marketing-services/targeting.html

About Us: http://www.experian.com/marketing-services/about.html?intcmp=ems_enav_abus_lrn_abut

In Their Own Words

"Bringing brands and customers closer together. Every time. The emergence of today’s digitally connected consumer has changed the relationship between brands and customers. With the number of digital channels and the frequency with which customers engage across them increasing, knowing which touchpoints to use, and when/how to optimally reach customers, is a complex challenge plaguing brands worldwide."

Industry affiliations

What does this company do?

Analytics Provider
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.

Business Intelligence
Provider or platform offering multi-sourced data analysis for operational/investment growth.

Data Aggregator/Supplier
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.

Marketing Solutions
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.

What data does this company collect?

Data Collected
Anonymous: Analytics, Cookie Data , Demographic Data

Pseudonymous: Location Based Data

PII: Phone Number, PII Collected via 3rd Parties, Personally Identifiable Information (details undisclosed)

Data Sharing
Data is shared with 3rd parties (specifics undisclosed).

Data Retention
Undisclosed

Data Use
Analytics/Measurement

Your choices

We believe this company's primary business is in the facilitation or serving of 3rd party interest-based advertising.

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Privacy policy

Privacy policy: http://www.experian.com/privacy/marketing-data-practices-and-policies.html

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