Owned By: Compuware
In Their Own Words
"Gomez, the Web performance division of Compuware, provides the industry’s leading platform of Web application experience management solutions used by organizations to optimize the performance, availability, and quality of their Web and mobile applications and proactively identify business-impacting issues."
Provider of analytics technology and services enabling advertisers and publishers to optimize advertising campaigns and/or websites against a multitude of performance metrics.
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Page Views
Pseudonymous: IP Address (EU PII), Clickstream Data
Aggregate data is shared with 3rd parties.
Ad Targeting, Analytics/Measurement, Content Customization
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