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Website: http://www.google.com/intl/en/analytics/index.html

About Us: http://www.google.com/intl/en/analytics/product.html

Owned By: Google

In Their Own Words

Google Analytics gives you insights into your website traffic and marketing effectiveness. We help you buy the right keywords, target your best markets, and engage and convert more customers.

Industry affiliations

What does this company do?

Analytics Provider
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.

Mobile
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Interaction Data , Page Views , Serving Domains

Pseudonymous: IP Address (EU PII), Search History, Location Based Data, Clickstream Data, Device ID (EU PII)

PII: Name , Address, Phone Number, Email Address, Login

Sensitive: Financial Information

Data Sharing
Undisclosed

Data Retention
Undisclosed

Data Use
Ad Targeting, Analytics/Measurement, Optimization

Your choices

We do not believe this company facilitates or engages in 3rd party interest-based advertising.

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Privacy contact

Privacy policy

Privacy policy: http://www.google.com/intl/en/policies/privacy/

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Flash cookies/LSOs

No LSO usage.


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