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Website: http://www.gravity.com/

About Us: http://www.gravity.com/company/

Owned By: AOL

In Their Own Words

"Through our applications, Gravity understands people's interests so that our partners can create more relevant experiences for their users. Our proprietary ontology and natural language processing algorithms enable us to extract interests from structured and unstructured content with a high degree of accuracy and to systematically build high-precision Interest Graphs for people."

Industry affiliations

What does this company do?

Analytics Provider
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Date/Time, Hardware/Software Type, Page Views

Pseudonymous: IP Address (EU PII), Search History, Clickstream Data

Data Sharing
Aggregate data is shared with 3rd parties.

Data Retention
Undisclosed

Data Use
Ad Targeting, Analytics/Measurement, Content Customization, Optimization

Your choices

We do not believe this company facilitates or engages in 3rd party interest-based advertising.

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Privacy contact

Privacy policy

Privacy policy: http://privacy.aol.com/privacy-policy/

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