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Website: https://www.impactradius.com/

About Us: http://www.impactradius.com/about-us/

In Their Own Words

"Transforming digital marketing technology. Impact Radius is transforming how advertisers manage media and performance marketing partnerships. On a single platform our clients can track all media channels, automate tag management, onboard and pay direct partners, while viewing and optimizing all conversion paths. The company was founded in 2008 by a team of Internet marketing and technology experts who previously founded Commission Junction, Savings.com and LeadPoint. We’re headquartered in Santa Barbara, California with offices in New York, London and Cape Town."

Industry affiliations

None

What does this company do?

Agency
Provider of creative and/or media buying services (both audience and data) for advertisers.

Marketing Solutions
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.

Tag Manager
A monitoring solution that allows companies to independently manage tags (codes used to deliver content or an ad to a specific webpage), for purposes of consistency and efficiency.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Page Views

Pseudonymous: IP Address (EU PII)

PII: Name , Address, Phone Number, Email Address, Login, EU- IP Address

Sensitive: Financial Information

Data Sharing
Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties., Sensitive data is shared with 3rd parties.

Data Retention
Undisclosed

Data Use
Ad Targeting, Analytics/Measurement, Content Customization, Optimization

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

Privacy policy

Privacy policy: http://www.impactradius.com/privacy

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No LSO usage.


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