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Website: http://www.kbmg.com/

About Us: http://www.kbmg.com/about-us/

Owned By: WPP

In Their Own Words

We are the global leader in knowledge-based marketing solutions and help businesses worldwide use their data to improve marketing performance, increase profits and ROI.

As data experts for over 30 years, KBM Group collects, connects and enriches data so that it is a strategic marketing asset. From our roots in consumer data, we’ve grown to provide sophisticated analytics and insights that fuel relevant, intelligent marketing messages and content. We help marketers integrate, manage, analyze and optimize their data to engage more effectively with their customers and prospects.

Industry affiliations

What does this company do?

Data Management Platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Internet Service Provider, Page Views

Pseudonymous: IP Address, Location Based Data

PII: EU- IP Address

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.

Data Retention
Undisclosed

Data Use
Ad Targeting, Analytics/Measurement, Content Customization

Your choices

We do not have enough information to infer if consumer data is used or collected by this company for interest-based advertising.

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Privacy contact

Privacy policy

Privacy policy: http://www.kbmg.com/about-us/privacy/site-privacy-policy/

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