Website: http://liveramp.com/
About Us: http://liveramp.com/about/
Owned By: Acxiom
In Their Own Words
"LiveRamp is the leader in data connectivity, helping the world’s largest brands use their data to improve customer interactions on any channel and device. We help marketers eliminate data silos and unlock greater value from the tools they use every day. By connecting disparate marketing platforms at the data layer, we enable brands to use a new generation of data-driven marketing strategies for ROI measurement, targeting, one-to-one marketing, and more. We thrive on mind-bending technical challenges, and we’re always looking for smart and compassionate people to help us blaze a trail. Learn more about working here. LiveRamp is an Acxiom company located in the technology hub of San Francisco — and we’re always happy to entertain. If you’re interested in connecting your data or becoming a partner, drop us a line. We’d love to tell you our story and hear yours."
Data Aggregator/Supplier
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
Data Management Platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.
Mobile
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.
Data Collected
Anonymous:
Ad Views, Analytics, Browser Information, Cookie Data , Demographic Data
PII:
Email Address, PII Collected via 3rd Parties
Data Sharing
Data is shared with 3rd parties (specifics undisclosed).
Data Retention
Undisclosed
Data Use
Ad Targeting
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Privacy Administrator
667 Mission StreetPrivacy policy: http://liveramp.com/privacy/
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