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Website: https://www.marketo.com/

About Us: https://www.marketo.com/company/

Owned By: Adobe

In Their Own Words

"Marketo Lead Management gives Marketers the power and flexibility to automate demand generation campaigns and deliver high quality leads with less effort. Marketo Sales Insight helps Sales understand, prioritize and interact with the hottest leads and opportunities to close more business faster. Marketo Revenue Cycle Analytics enables marketers to measure, optimize, and forecast the revenue cycle."

Industry affiliations

What does this company do?

Analytics Provider
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.

Marketing Solutions
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.

What data does this company collect?

Data Collected
Anonymous: Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Interaction Data , Page Views

Pseudonymous: IP Address

PII: Name , Address, Phone Number, Email Address, PII Collected via 3rd Parties, EU- IP Address

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention
As long as necessary to fulfill a business need or as required by law.

Data Use
Ad Targeting, Analytics/Measurement, Content Customization

Your choices

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Privacy contact

• Marketo, Inc.

  901 Mariners Island Boulevard
  Suite 500
  San Mateo, CA, 94404
  
  
• Phone: (650) 376-2300
• Email: privacyofficer@marketo.com
• Privacy contact URL: https://www.marketo.com/company/contact/

Privacy policy

Privacy policy: https://documents.marketo.com/legal/privacy/

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