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Website: https://www.maxmind.com/en/home

About Us: https://www.maxmind.com/en/about-maxmind

In Their Own Words

"MaxMind provides IP intelligence through the GeoIP brand. By pinpointing the location of Internet customers and visitors by country, geographic region, city, and postal code, GeoIP data provides online businesses with a valuable marketing tool as well as the ability to customize their websites to better serve clients."

Industry affiliations

None

What does this company do?

Ad Verification
Technology used by advertisers to ensure their ads run on approved sites only and not adjacent to unsavory or blocked content.

Data Aggregator/Supplier
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Page Views , Serving Domains

Pseudonymous: IP Address, Location Based Data, Clickstream Data, Device ID

PII: Name , Address, Phone Number, Email Address, PII Collected via 3rd Parties, EU- IP Address

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention
As long as necessary to fulfill a business need or as required by law.

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement

Your choices

We believe this company's primary business is in the facilitation or serving of 3rd party interest-based advertising.

We are not able to locate an opt out for 3rd party OBA.

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Privacy contact

Privacy policy

Privacy policy: https://www.maxmind.com/en/privacy_policy

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