About Us: https://www.maxmind.com/en/about-maxmind
In Their Own Words
"MaxMind provides IP intelligence through the GeoIP brand. By pinpointing the location of Internet customers and visitors by country, geographic region, city, and postal code, GeoIP data provides online businesses with a valuable marketing tool as well as the ability to customize their websites to better serve clients."
Technology used by advertisers to ensure their ads run on approved sites only and not adjacent to unsavory or blocked content.
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
Anonymous: Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Page Views , Serving Domains
Pseudonymous: IP Address, Location Based Data, Clickstream Data, Device ID
PII: Name , Address, Phone Number, Email Address, PII Collected via 3rd Parties, EU- IP Address
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.
As long as necessary to fulfill a business need or as required by law.
Ad Serving, Ad Targeting, Analytics/Measurement
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MaxMind, Inc.14 Spring Street
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