About Us: http://www.crosschannel.com/app/about
In Their Own Words
CrossChannel has been running ROI positive, performance-based mobile advertising campaigns since 2009. We are a nimble team of industry veterans who love working with brands and publishers to optimize and scale campaigns across our world-class mobile advertising platform. Our team and technology equip advertisers to reach their target audience anywhere in the globe and drive results that impact the bottom line.
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Demand Side Platform
Technology provider that enables advertisers to buy ad inventory from multiple ad exchanges utilizing multiple data suppliers and auction-based bidding.
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Interaction Data
Pseudonymous: IP Address (EU PII), Clickstream Data, Device ID (EU PII)
PII: Name , Address, Phone Number, Email Address
Aggregate data is shared with 3rd parties.
Ad Targeting, Analytics/Measurement, Content Customization
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MdotM1450 Fashion Island Blvd
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