Website: http://www.owneriq.com/
About Us: http://www.owneriq.com/about
In Their Own Words
"The ownerIQ second-party data difference ownerIQ’s launchpad into the Qniverse is the first and only second-party data marketplace for brands, retailers and advertisers (or companies that have existing relationships) to share their often related online audiences for dynamic digital advertising. There are over 600 brands and retailers are collaborating and benefiting from the power of the Qniverse today."
Data Aggregator/Supplier
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
Data Collected
Anonymous:
Ad Views, Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data , Page Views
Pseudonymous:
IP Address, Location Based Data, Clickstream Data, Device ID
PII:
EU- IP Address, EU- Unique Device ID , Personally Identifiable Information (details undisclosed)
Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.
Data Retention
Undisclosed
Data Use
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization
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Owner IQ, Inc.
Attn: Privacy Officer
Privacy policy: http://www.owneriq.com/privacy-policy
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