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Website: http://proclivitymedia.com/

In Their Own Words

"Proclivity Media is the market's first digital advertising platform built specifically for retail and commerce brands to unlock their unique data advantage to drive sales and ROI."

Industry affiliations

What does this company do?

Analytics Provider
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.

Demand Side Platform
Technology provider that enables advertisers to buy ad inventory from multiple ad exchanges utilizing multiple data suppliers and auction-based bidding.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Demographic Data, Interaction Data

Pseudonymous: IP Address (EU PII), Clickstream Data

PII: Name , Address, Phone Number, Email Address

Data Sharing
Anonymous data is shared with 3rd parties.

Data Retention
2-3 Years

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

Privacy policy

Privacy policy: http://www.proclivitymedia.com/privacy.html

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