In Their Own Words
"Proclivity Media is the market's first digital advertising platform built specifically for retail and commerce brands to unlock their unique data advantage to drive sales and ROI."
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.
Demand Side Platform
Technology provider that enables advertisers to buy ad inventory from multiple ad exchanges utilizing multiple data suppliers and auction-based bidding.
Anonymous: Browser Information, Demographic Data, Interaction Data
Pseudonymous: IP Address (EU PII), Clickstream Data
PII: Name , Address, Phone Number, Email Address
Anonymous data is shared with 3rd parties.
Ad Serving, Ad Targeting, Analytics/Measurement
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Proclivity Media, Inc.33 West 17th Street
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