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Website: https://www.pulsepoint.com/

About Us: https://pulsepoint.com/about/company

Owned By: Internet Brands

In Their Own Words

PulsePoint is a technology company using real time data to transform healthcare. We interpret the hard to read signals across the health journey, and unify these digital determinants of health with real-world data to produce the most dimensional view of the health customer. Our technology platforms use machine learning and programmatic automation to seamlessly activate this data, making marketing, customer analytics, predictive analytics and decision-support easy and instantaneous.

Industry affiliations

What does this company do?

Ad Exchange
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.

Supply Side Platform
Technology provider that helps publishers sell ad space through multiple networks and/or exchanges and optimize ad revenue.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data , Page Views , Serving Domains

Pseudonymous: IP Address, Location Based Data, Clickstream Data, Device ID

PII: Name , Address, Phone Number, Email Address, EU- IP Address, EU- Unique Device ID

Sensitive: Sensitive Data (details undisclosed)

Data Sharing
PII data is shared with 3rd parties.

Data Retention
As long as necessary to fulfill a business need or as required by law.

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement

Your choices

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Privacy contact

Privacy policy

Privacy policy: https://pulsepoint.com/legal/platform-privacy-policy

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