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Website: http://www.responsys.com/

About Us: http://www.responsys.com/marketing-software-services/our-story

Owned By: Oracle Corporation

In Their Own Words

"Responsys helps companies execute highly effective marketing campaigns across key interactive channels — email, mobile, social, and the web. With Responsys solutions, marketers can create, execute, and automate highly dynamic campaigns and lifecycle marketing programs that are designed to grow revenue, increase marketing efficiency, and strengthen customer loyalty."

Industry affiliations

What does this company do?

Agency
Provider of creative and/or media buying services (both audience and data) for advertisers.

Marketing Solutions
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Date/Time, Interaction Data , Page Views

Pseudonymous: IP Address

Data Sharing
Aggregate data is shared with 3rd parties.

Data Retention
As long as necessary to fulfill a business need or as required by law.

Data Use
Ad Targeting, Analytics/Measurement, Content Customization

Your choices

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Privacy contact

Privacy policy

Privacy policy: http://www.oracle.com/us/legal/privacy/privacy-policy/index.html

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