Reveal the invisible web.
Reveal the invisible web.
Website: http://www.rightmedia.com/index.php
About Us: http://www.rightmedia.com/about/
Owned By: Yahoo!
In Their Own Words
"Right Media launched the first global digital advertising exchange in 2005, evolving to support the needs of businesses in today's digital media world. From sellers maximizing yield to buyers optimizing their ROI, businesses choose Right Media as the premium, trusted destination where they can build invaluable relationships."
Ad exchange
Provider of auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchanges typically enable advertisers to work with data aggregators to target their ads.
Ad server
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
Data Collected
Anonymous:
Browser Information, Date/Time, Demographic Data, Page Views , Serving Domains
Pseudonymous:
IP Address (EU PII)
Data Sharing
Anonymous data is shared with 3rd parties.
Data Retention
Undisclosed
Data Use
Ad Serving,
Ad Targeting,
Analytics Measurement,
Optimization,
This company provides a cookie based opt-out. An "opt-out cookie" is set by the browser. This provides a request that ads should not be customized through your web browsing activities and preferences. You will continue to receive ads but this company will not use this information to select behavioral ads you see online. You must opt-out again if cookies are deleted and required for each browser type and new computer. Third party cookies must be accepted for opt-out to work.
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Right Media, LLC.
Attention: Yield Manager Privacy Questions
Privacy policy: http://info.yahoo.com/privacy/us/biz/rightmedia/details.html
Serving domain(s): ad.yieldmanager.com, rmxads.com, rightmedia.com, yieldmanager.net
When you opt out of being tracked and/or targeted by this company, an "opt-out cookie" is set in your web browser. The details of this cookie are below. Click here for more information about what this means. *
*Certain companies include their opt-out links on trade association sites or other membership organization sites. These sites may trigger the writing of additional cookies when an opt-out request is received, including cookies that are written by other companies.
The data on this page has been collected by Evidon, an independent information and service provider. This page is not supplied, sponsored or endorsed by the subject company.
