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Website: https://segment.com/

In Their Own Words

"Segment.io is an analytics service for web applications."

Industry affiliations

None

What does this company do?

Analytics Provider
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.

Tag Manager
A monitoring solution that allows companies to independently manage tags (codes used to deliver content or an ad to a specific webpage), for purposes of consistency and efficiency.

What data does this company collect?

Data Collected
Anonymous: Cookie Data , Date/Time, Hardware/Software Type, Page Views , Serving Domains

Pseudonymous: IP Address, Location Based Data, Clickstream Data

PII: PII Collected via 3rd Parties, EU- IP Address

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention
Undisclosed

Data Use
Ad Serving, Analytics/Measurement, Content Customization

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

• 
Segment Inc.

  Attn: Privacy Officer

  42 Minna Street
  2nd Floor

  San Francisco, CA, 94105
  
  
• Email: privacy@segment.com
• Privacy contact URL: https://segment.com/contact/

Privacy policy

Privacy policy: https://segment.com/docs/legal/privacy/

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