About Us: https://www.primis.tech/about-primis/
In Their Own Words
Primis is a Video Discovery technology used by 100s of
digital publishers across the world, empowering 300M
monthly uniques with an engagement-based video
experience that recommends video content users love.
Part of IPG and Universal McCann, we hold ourselves
accountable to the highest industry standards. At Primis,
we respect your business, your users and aspire to improve
the online advertising industry.
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.
Provider of advertising services in the form of recorded content or live stream broadcasted through web browsers or televised channels.
Anonymous: Ad Views, Cookie Data , Date/Time, Interaction Data , Page Views , Serving Domains
Pseudonymous: IP Address, Location Based Data, Device ID
PII: Name , Phone Number, Email Address, EU- IP Address, EU- Unique Device ID
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization
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