Website: https://www.smaato.com/
About Us: https://www.smaato.com/company/
In Their Own Words
"Smaato provides Ads for Apps – operating the leading mobile advertising optimization platform called SOMA. SOMA’s unique feature is the aggregation of 70+ leading ad networks globally to maximize mobile advertising revenues. Through an open API and the widest range of SDKs, SOMA can be easily integrated with ad networks, ad inventory owners (publishers, developers and operators) and 3rd party ad technology providers."
Ad Exchange
An auction-based marketplace connecting advertisers buying ad space with publishers selling ad inventory. Exchange platforms typically enable advertisers to work with data aggregators to target their ads.
Mobile
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.
Data Collected
Anonymous:
Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Page Views , Serving Domains
Pseudonymous:
IP Address, Location Based Data, Clickstream Data, Device ID
PII:
PII Collected via 3rd Parties, EU- IP Address, EU- Unique Device ID
Undisclosed
Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.
Data Retention
Undisclosed
Data Use
Ad Serving, Ad Targeting, Analytics/Measurement
Your browser is currently blocking 3rd party cookies. Many companies use 3rd party cookies to remember that you have opted out, so you will need to enable them if you want all of the opt-outs on this page to work.
We are not able to locate an opt out for 3rd party OBA.
Learn about the Ghostery browser extension that can help protect your privacy settings.
Smaato
240 Stockton StreetPrivacy policy: https://www.smaato.com/privacy/
When you opt out of being tracked and/or targeted by this company, an "opt-out cookie" is set in your web browser. The details of this cookie are below. Click here for more information about what this means. *
*Certain companies include their opt-out links on trade association sites or other membership organization sites. These sites may trigger the writing of additional cookies when an opt-out request is received, including cookies that are written by other companies.
The data on this page has been collected by Ghostery Enterprise, an independent information and service provider. This page is not supplied, sponsored or endorsed by the subject company.