In Their Own Words
"Sojern is the world's leading data-driven traveler engagement platform that helps brands more efficiently and meaningfully engage with travelers. Our innovative advertising solutions ensure more useful and relevant information reaches consumers. We believe in empowering the consumer to control what ads they see and we advocate consumer choice."
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
Anonymous: Browser Information, Date/Time, Hardware/Software Type, Internet Service Provider, Page Views
Pseudonymous: IP Address (EU PII), Search History, Device ID (EU PII)
PII: Name , Address, Phone Number, Email Address
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization
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