About Us: http://steelmediainc.com/about/
In Their Own Words
"Steel Media is a digital vendor, providing online, email, and mobile ad space to clients and ad agencies."
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Technology provider enabling advertisers to target an advertisement to a user that has visited their website or interacted with a different advertisement in the past.
Anonymous: Ad Views, Cookie Data , Demographic Data, Interaction Data
Pseudonymous: IP Address (EU PII), Device ID (EU PII)
PII: Name , Address, Phone Number, Email Address
Data is shared with 3rd parties (specifics undisclosed).
Ad Serving, Ad Targeting, Analytics/Measurement
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Steel Media, Inc.350 Fifth Avenue
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