Website: https://tapstream.com/
In Their Own Words
Tapstream is a marketing dashboard for app makers that solves the user acquisition problem for apps. By using Tapstream to track acquisition, retention, and ROI across hundreds of channels, app makers gain complete clarity of marketing ROI, enabling them to reduce cost of customer acquisition and focus on channels with high customer lifetime value.
None
Mobile
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.
Data Collected
Anonymous:
Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data
Pseudonymous:
IP Address (EU PII), Device ID (EU PII)
Data Sharing
Anonymous data is shared with 3rd parties.
Data Retention
As long as necessary to fulfill a business need or as required by law.
Data Use
Analytics/Measurement
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