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Website: http://www.teracent.com/

About Us: http://www.teracent.com/about-us/

Owned By: Google Inc.

In Their Own Words

"Teracent is a market leader in the space of data-driven ad optimization. Leading advertisers and agencies use Teracent's platform to exploit increasingly rich and granular audience data available to them, in order to optimize their display ad campaigns. In addition to working directly with advertisers and agencies, Teracent platform also powers ad campaigns for some of the biggest ad networks and data providers."

Industry affiliations

None

What does this company do?

Optimizer
Provider of analytics technology and services enabling advertisers and publishers to optimize advertising campaigns and/or websites against a multitude of performance metrics.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Date/Time, Page Views

Pseudonymous: IP Address (EU PII), Search History

Data Sharing
Aggregate data is shared with 3rd parties.

Data Retention
6-12 Months

Data Use
Ad Targeting, Analytics/Measurement

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

Privacy policy

Privacy policy: Not found

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