In Their Own Words
"The Thomas Cook Group is the oldest and best known name in leisure travel with a history of innovation that started in 1841. We are very proud to serve the 19 million customers who chose to travel with us each year and, are focused on transforming our business so that we can serve even more customers in ways that deliver better their holiday dreams."
Company sponsoring advertisements that is ultimately responsible for the message delivered to the consumer.
Web site operator that sells and displays ads.
Anonymous: Analytics, Browser Information, Cookie Data , Hardware/Software Type, Interaction Data , Page Views
Pseudonymous: IP Address (EU PII), Location Based Data
PII: EU- IP Address
Aggregate data is shared with 3rd parties.
Ad Targeting, Analytics/Measurement, Content Customization, Optimization
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The Data Management Department
Customer Knowledge, Thomas Cook
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