In Their Own Words
"Trumba Corporation is a Seattle-based developer of innovative event calendar publishing technology that helps businesses and organizations more effectively publish, promote, and communicate their events online...The company's flagship product, Trumba® Connect, increases awareness of important events through web-hosted calendar solutions and a comprehensive suite of event promotion tools."
Data Management Platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.
Anonymous: Analytics, Browser Information, Cookie Data , Hardware/Software Type, Page Views
Pseudonymous: IP Address (EU PII)
PII: Name , Address, Phone Number, Email Address, PII Collected via 3rd Parties
Aggregate data is shared with 3rd parties.
Analytics/Measurement, Content Customization
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