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Website: https://www.undertone.com/

About Us: https://www.undertone.com/about/

In Their Own Words

"Undertone makes digital media work for brands. We do this by creating immersive ad units that we place on the world’s best websites. We own and operate an ad serving platform that optimizes our clients’ campaigns across screens and formats, making every media buy work harder and smarter. This creative, content and technology comes together to deliver Standout Brand Experiences."

Industry affiliations

What does this company do?

Ad Network
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.

Video
Provider of advertising services in the form of recorded content or live stream broadcasted through web browsers or televised channels.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data , Page Views , Serving Domains

Pseudonymous: IP Address (EU PII), Location Based Data, Clickstream Data, Device ID (EU PII)

PII: Name , Address, Phone Number, Email Address, PII Collected via 3rd Parties, EU- IP Address, EU- Unique Device ID

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention
12-18 Months

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

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Privacy contact

• Intercept Interactive, Inc. d.b.a. Undertone
  Attn: Chief Compliance Officer

  340 Madison Avenue
  8th Floor
  New York, NY, 10173
  
  
• Phone: (212) 685-8000
• Email: privacy@undertone.com
• Privacy contact URL: https://www.undertone.com/contact/

Privacy policy

Privacy policy: https://www.undertone.com/privacy/

Opt-out cookies

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• Name: UTOPTOUT
• Path: /
• Content: OPTOUT
• Expiration date: 1980-05-04 05:22:12

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• Expiration date: 1934-05-10 15:41:46

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