About Us: https://www.undertone.com/about/
In Their Own Words
"Undertone makes digital media work for brands. We do this by creating immersive ad units that we place on the world’s best websites. We own and operate an ad serving platform that optimizes our clients’ campaigns across screens and formats, making every media buy work harder and smarter. This creative, content and technology comes together to deliver Standout Brand Experiences."
Seller of aggregated publisher ad inventory from many websites. Many ad networks use proprietary technology and partner with data aggregators to target ads.
Provider of advertising services in the form of recorded content or live stream broadcasted through web browsers or televised channels.
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data , Page Views , Serving Domains
Pseudonymous: IP Address (EU PII), Location Based Data, Clickstream Data, Device ID (EU PII)
PII: Name , Address, Phone Number, Email Address, PII Collected via 3rd Parties, EU- IP Address, EU- Unique Device ID
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization, Optimization
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Intercept Interactive, Inc. d.b.a. Undertone
Attn: Chief Compliance Officer
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