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Website: https://www.umww.com/

About Us: https://www.umww.com/mission-2

Owned By: Interpublic Group

In Their Own Words

"UM is a global media communications agency that represents the world’s leading marketers and strategic thinkers including...Part of the Interpublic Group of Companies (IPG), UM has roughly 169 offices in 130 countries and more than 3,600 employees with headquarters in New York. UM provides a full spectrum of media services including media and communications planning, digital strategy consultation, analytics and economic modeling and research and consumer insight."

Industry affiliations

What does this company do?

Agency
Provider of creative and/or media buying services (both audience and data) for advertisers.

Business Intelligence
Provider or platform offering multi-sourced data analysis for operational/investment growth.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Interaction Data , Page Views

Pseudonymous: IP Address (EU PII), Clickstream Data, Device ID (EU PII)

PII: Name , Address, Phone Number, Email Address, Login, EU- IP Address, EU- Unique Device ID

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention
Undisclosed

Data Use
Analytics/Measurement, Content Customization, Optimization

Your choices

We do not have enough information to infer if consumer data is used or collected by this company for interest-based advertising.

We are not able to locate an opt out for 3rd party OBA.

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Privacy contact

Privacy policy

Privacy policy: https://www.umww.com/privacy-policy

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No LSO usage.


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