About Us: https://www.viantinc.com/about-us/
In Their Own Words
Viant Technology LLC is a premier people-based advertising technology company, enabling marketers to plan, execute and measure their digital media investments through a cloud-based platform. Built on a foundation of people instead of cookies, the Viant Advertising Cloud™ provides marketers with access to over 1.2 billion registered users, one of the largest registered user databases in the world, infusing accuracy, reach and accountability into cross device advertising.
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
Anonymous: Browser Information, Cookie Data , Demographic Data, Hardware/Software Type
Pseudonymous: IP Address (EU PII)
PII: Name , Address
Sensitive: Financial Information
Data is shared with 3rd parties (specifics undisclosed).
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Privacy Officer, Viant4 Park Plaza
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