Help us update this company profile »


About Us:

Owned By: Acuity Ads

In Their Own Words

"It all comes down to our data. Visible Measures was founded by a core team of engineers with the purpose of measuring and analyzing video performance for brands and publishers. We’ve built up the world’s largest viewership data footprint for branded video over the past seven years– longer than anyone else in the business. We’ve tracked over 14,000 campaigns. We know how 380 million consumers engage with branded video content. We’ve studied consumer behavior from 3 trillion (yes, with a “t”) video views. Today – every day – we’ll monitor over 500 million videos. Our data allows us to partner with global brands and publishers, distributing video content and offering real-time analytics and feedback that illuminates and informs those responsible for telling stories through video."

Industry affiliations


What does this company do?

Ad Server
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.

Analytics Provider
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.

Provider of advertising services in the form of recorded content or live stream broadcasted through web browsers or televised channels.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Internet Service Provider, Page Views , Serving Domains

Pseudonymous: IP Address, Search History

PII: Name , Phone Number, Email Address, PII Collected via 3rd Parties, EU- IP Address

Data Sharing
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.

Data Retention

Data Use

Your choices

We believe this company facilitates or engages in 3rd party interest-based targeting.

Click here to opt out of Visible Measures »

Learn about the Ghostery browser extension that can help protect your privacy settings.

Privacy contact

Privacy policy

Privacy policy:

Opt-out cookies

When you opt out of being tracked and/or targeted by this company, an "opt-out cookie" is set in your web browser. The details of this cookie are below. Click here for more information about what this means. *

Browser cookies

Flash cookies/LSOs

No LSO usage.

The data on this page has been collected by Ghostery Enterprise, an independent information and service provider. This page is not supplied, sponsored or endorsed by the subject company.