About Us: http://www.visiblemeasures.com/about/
Owned By: Acuity Ads
In Their Own Words
"It all comes down to our data. Visible Measures was founded by a core team of engineers with the purpose of measuring and analyzing video performance for brands and publishers. We’ve built up the world’s largest viewership data footprint for branded video over the past seven years– longer than anyone else in the business. We’ve tracked over 14,000 campaigns. We know how 380 million consumers engage with branded video content. We’ve studied consumer behavior from 3 trillion (yes, with a “t”) video views. Today – every day – we’ll monitor over 500 million videos. Our data allows us to partner with global brands and publishers, distributing video content and offering real-time analytics and feedback that illuminates and informs those responsible for telling stories through video."
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.
Provider of advertising services in the form of recorded content or live stream broadcasted through web browsers or televised channels.
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Date/Time, Hardware/Software Type, Internet Service Provider, Page Views , Serving Domains
Pseudonymous: IP Address, Search History
PII: Name , Phone Number, Email Address, PII Collected via 3rd Parties, EU- IP Address
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties., PII data is shared with 3rd parties.
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Visible Measures Corp.25 Kingston Street
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