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Website: http://www.yesmail.com/

About Us: http://www.yesmail.com/who-we-are

Owned By: Infogroup

In Their Own Words

"Yesmail is the cross-channel communication platform within Yes Lifecycle Marketing. We deliver beyond the boundaries of traditional email service providers to seamlessly integrate email, SMS, Push, social, and display, enabling the world’s best known brands to have a consistent view of their customers in a single environment. At Yesmail, we define ourselves by a better caliber of technology, unmatched data-driven insights, and skilled agency services experts that help our clients exceed the demands of the ever-changing landscape in the age of the customer. We do this by detailing a clear path from vision, to implementation, to results."

Industry affiliations

None

What does this company do?

Marketing Solutions
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.

Other
A company associated with miscellaneous page elements or tracking scripts; or may not fit our standard list of industry categories.

Retargeter
Technology provider enabling advertisers to target an advertisement to a user that has visited their website or interacted with a different advertisement in the past.

What data does this company collect?

Data Collected
Anonymous: Browser Information, Date/Time, Hardware/Software Type, Interaction Data , Page Views

Pseudonymous: IP Address (EU PII), Location Based Data, Clickstream Data, Device ID (EU PII)

PII: Login, EU- IP Address

Data Sharing
PII data is shared with 3rd parties.

Data Retention
As long as necessary to fulfill a business need or as required by law.

Data Use
Ad Targeting, Analytics/Measurement

Your choices

We do not have enough information to infer if consumer data is used or collected by this company for interest-based advertising.

We are not able to locate an opt out for 3rd party OBA.

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Privacy contact

Privacy policy

Privacy policy: http://www.yesmail.com/privacy-policy

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