About Us: http://www.yieldex.com/why-yieldex/
In Their Own Words
"Yieldex tracks every impression on your site and uses patented algorithms to unravel complex audience segment overlaps to provide publishers with an accurate picture of their inventory, historically and looking out into the future. These insights give publishers the ability to identify and leverage their most valuable inventory and maximize ad revenue."
Supply Side Platform
Technology provider that helps publishers sell ad space through multiple networks and/or exchanges and optimize ad revenue.
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