About Us: https://www.acquisio.com/about-us
In Their Own Words
"Acquisio provides the industry-leading technology for agencies buying ads on any online channel, helping them handle all tasks associated with performance advertising within an integrated platform. Acquisio hosts its own third-party ad server and employs single tracking functionality across channels, allowing marketers unparalleled conversion and revenue attribution modeling and reporting."
Data Management Platform
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.
Anonymous: Browser Information, Cookie Data , Demographic Data, Internet Service Provider, Page Views
Pseudonymous: IP Address, Location Based Data
PII: Name , Address, Phone Number, Email Address, EU- IP Address
Sensitive: Financial Information
Aggregate data is shared with 3rd parties., Anonymous data is shared with 3rd parties.
As long as necessary to fulfill a business need or as required by law.
Ad Serving, Analytics/Measurement, Optimization
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