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Website: https://loopme.com/

About Us: https://loopme.com/about/

In Their Own Words

LoopMe is the world’s largest mobile video platform, reaching over 1.5 billion consumers worldwide via integration with programmatic ad exchanges and direct publishers. LoopMe is the unifying platform for all mobile video ad formats, covering pre-roll, HTML5 and VAST, including native and full-screen formats which deliver stronger consumer engagement across all mobile devices. Our optimization is driven by Artificial Intelligence, employing algorithms that optimize ad placements in real-time and deliver provably better results. This AI is complemented by its Data Management Platform, which underpins targeting and retargeting through customizable audience segmentation. The company was founded by experienced mobile advertising executives Stephen Upstone (CEO) and Marco Van de Bergh (CTO), with the mission to improve mobile advertising for advertisers, publishers and end-users alike, by providing more engaging ad formats that improve the end-user experience as well as deliver better performance and results. LoopMe has global offices in New York, London, San Francisco, Beijing, Dubai, Dnepropetrovsk, Johannesburg, Berlin and Paris.

Industry affiliations

None

What does this company do?

Ad Server
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.

Mobile
Provider of advertising services to wireless devices (phones, tablets, etc.), typically through mobile web browsers or mobile applications.

What data does this company collect?

Data Collected
Anonymous: Ad Views, Analytics, Browser Information, Cookie Data , Demographic Data, Hardware/Software Type, Internet Service Provider, Interaction Data , Page Views , Details Undisclosed

Pseudonymous: IP Address, Search History, Location Based Data, Clickstream Data, Device ID

PII: Personally Identifiable Information (details undisclosed)

Data Sharing
PII data is shared with 3rd parties.

Data Retention
As long as necessary to fulfill a business need or as required by law.

Data Use
Ad Serving, Ad Targeting, Analytics/Measurement, Content Customization

Your choices

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Privacy policy

Privacy policy: https://loopme.com/privacy/

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