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Opt out of more companies |
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What happens when I opt out? |
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About the Self-Regulatory Program for Online Behavioral Advertising |
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Learn how interest-based advertising works |
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Evidon |
Digital Remedy allows you to opt out of any or all of the companies listed below. Opting out does not mean you will stop seeing ads. It means that the company you opt out of will no longer use your data to target ads to you.
| Ad companies: | Manage | Opt-out |
|---|---|---|
Acxiom
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go to site |
Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, Pseudonymous, PII, Sensitive
How do they use it?Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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ADMantx
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no opt-out provided |
Who are they?
Ad server:
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
What data does this company collect?Pseudonymous, PII, Undisclosed
How do they use it?Ad Targeting, Analytics /Measurement, Optimization |
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Adsquare
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no opt-out provided |
Who are they?
Data management platform:
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Targeting, Analytics /Measurement, Content Customization, Optimization, Cross Device Tracking |
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ALC
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no opt-out provided |
Who are they?
Marketing solutions:
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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Alphonso
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no opt-out provided |
Who are they?
Agency:
Provider of creative and/or media buying services (both audience and data) for advertisers.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Analytics /Measurement |
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AppNexus
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go to site |
Who are they?
Ad server:
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
What data does this company collect?Anonymous, Pseudonymous, PII, *Data is collected on behalf of, and owned by, client.
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization, Cross Device Tracking |
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Bombora
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go to site |
Who are they?
Marketing solutions:
Provider of a suite of solutions concerning marketing integration and targeted campaign analytics or discrete methods to segment and expand consumer bases.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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Cardlytics
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no opt-out provided |
Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Undisclosed |
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Cross Pixel
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go to site |
Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization, Cross Device Tracking |
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Datonics
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Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement |
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DoubleVerify
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no opt-out provided |
Who are they?
Ad verification:
Technology used by advertisers to ensure their ads run on approved sites only and not adjacent to unsavory or blocked content.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Analytics /Measurement |
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Dstillery (formerly Media6Degrees)
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go to site |
Who are they?
Data management platform:
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.
What data does this company collect?Anonymous, Pseudonymous, PII, Sensitive
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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eXelate
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540
500
/prefs/exelate_manager.html
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go to site |
Who are they?
Business intelligence:
Provider or platform offering multi-sourced data analysis for operational/investment growth.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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Eyeota
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Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous
How do they use it?Ad Targeting, Analytics /Measurement, Content Customization |
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FourSquare (fka Factual)
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no opt-out provided |
Who are they?
Data management platform:
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Targeting, Analytics /Measurement, Content Customization, Optimization, Cross Device Tracking |
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Grapeshot
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no opt-out provided |
Who are they?
Ad verification:
Technology used by advertisers to ensure their ads run on approved sites only and not adjacent to unsavory or blocked content.
What data does this company collect?Anonymous, Pseudonymous, PII, Sensitive
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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Integral Ad Science (formerly AdSafe)
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no opt-out provided |
Who are they?
Ad verification:
Technology used by advertisers to ensure their ads run on approved sites only and not adjacent to unsavory or blocked content.
What data does this company collect?Anonymous, Pseudonymous, PII, Sensitive, *Data is collected on behalf of, and owned by, client.
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization, Cross Device Tracking |
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Kochava
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no opt-out provided |
Who are they?
Analytics provider:
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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LiveRamp
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go to site |
Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, PII
How do they use it?Ad Targeting |
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Lotame
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740
600
http://www.lotame.com/opt-out-preference-manager
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go to site |
Who are they?
Data management platform:
Provider of technology to manage collection, storage, protection, segmentation and use of online data. DMPs are also used to manage users' privacy preferences.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Targeting, Analytics /Measurement |
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Nielsen
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Who are they?
Business intelligence:
Provider or platform offering multi-sourced data analysis for operational/investment growth.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Targeting, Analytics /Measurement, Optimization, Cross Device Tracking |
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Nielsen Video Analytics
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go to site |
Who are they?
Analytics provider:
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.
What data does this company collect?Undisclosed
How do they use it?Undisclosed |
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Oracle Data Cloud
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750
500
http://tags.bluekai.com/registry?if=1
If the area below is blank, then you have not opted out of BlueKai, and neither BlueKai nor its clients are storing any interests tied to you on your computer.
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go to site |
Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, Pseudonymous, PII, Sensitive
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization, Cross Device Tracking |
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Peer39
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go to site |
Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement |
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Salesforce DMP (Formerly Krux Digital)
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Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, Pseudonymous, PII, Sensitive
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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Tapad
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Who are they?
Analytics provider:
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.
What data does this company collect?Anonymous, Pseudonymous, PII, *Data is collected on behalf of, and owned by, client.
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization, Cross Device Tracking |
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Truoptik
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no opt-out provided |
Who are they?
Ad server:
Technology that delivers advertisements to websites and monitors progress and performance of ad campaigns.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement, Content Customization, Optimization |
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VisualDNA (Imagini Holdings)
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go to site |
Who are they?
Data aggregator/supplier:
Collects data from a range of online and sometimes offline sources and provides data to advertisers directly or via exchange.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Analytics /Measurement, Optimization |
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Xandr
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no opt-out provided |
Who are they?
Advertiser:
Company sponsoring advertisements that is ultimately responsible for the message delivered to the consumer.
What data does this company collect?Anonymous, Pseudonymous
How do they use it?Ad Serving, Ad Targeting, Analytics /Measurement |
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| Research and analytics companies: | Opt-out | |
|---|---|---|
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Nielsen
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Who are they?
Business intelligence:
Provider or platform offering multi-sourced data analysis for operational/investment growth.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Targeting, Analytics /Measurement, Optimization, Cross Device Tracking |
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Placed
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go to site |
Who are they?
Analytics provider:
Provider of platform technology enabling data aggregation, analysis and report creation to assess marketing effectiveness and/or business performance.
What data does this company collect?Anonymous, Pseudonymous, PII
How do they use it?Ad Targeting, Analytics /Measurement |
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